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7965 S Main Street, Oak Creek WI 53154

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Sony Cinema Line FX5 full-frame cinema camera with XLR handle unit and G Master lens

New from Sony — Now Available for Preorder

Cinema Line FX5

5K 3:2 Open Gate, internal X-OCN RAW and Three Base ISO. Ships September

Preorder the FX5

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Used Gear

DSLR Cameras, Mirrorless Cameras, Lenses, Drones, Microphones, Rigging Gear & Other Impulse Finds

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Grab quality gear at an affordable price! All of our used gear is inspected and tested.

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HOURS: 9AM - 7PM EVERYDAY Directions

Shop Tilta

Tilta has never stopped its pursuit of constant improvement, innovative design, and high-quality products.

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The Industry's Lightest Matte Box System.

The complete BaseCamp system is built to take your content to epic levels in the most demanding conditions.

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Welcome to Impulse!

A Family Owned Camera Shop in Oak Creek, WI - Shop Online or In Store.

Testimonials

Just upgraded my equipment! I loved working with these guys. And it will be my new go to for everything photography!!!

Google Review

Estilo Fotografi de Mary

Oak Creek, WI

This is THE BEST camera store I have ever been to!! The guys there were super nice, and helped me find an insane deal. Everything from cameras, to lenses, to drones, to mics, to anything you could ever need.

Go there! Go there now!

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Donald J

Milwaukee, WI

Super friendly AND knowledgeable staff. Helped with every question we had. Highly recommend. 7 out of 5 !!!

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Kevin M

Oak Creek, WI

These guys know their stuff!!!! Any question about lighting, video, or audio, these guys know the product and what works best. If you're looking for top quality performance gear for audio or visual work, this is the place. And super affordable!

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Tommie M

Milwaukee, WI

I traded in my Sony ZV-1 camera for the new DJI vlogging camera and I absolutely love it! They gave me a really good deal and even offered to help set up my camera for me. The experience was really lovely and I highly recommend coming to check out this store! They have so many varieties of camera and are willing to answer any questions you have. They even gave us free knick knacks and coffee because their hospitality is just that good!! Will definitely be coming back and using Impulse as my go-to camera store.

Google Review

Lauren Kim

Oak Creek, WI

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